Connect Your Funnel

Automatically turn opt-ins and purchases from your funnel, checkout or CRM into SMS contacts

What this does

When someone opts in or makes a purchase on your funnel, checkout page, course platform or CRM, EziLinks can capture them as an SMS contact automatically — so you can text them, add them to a list, or trigger an SMS sequence.

It works by giving you a unique webhook URL. You paste that URL into your other platform once. From then on, every time someone converts, that platform sends their details to EziLinks and a contact is created or updated — no manual exports, no Zap required (though Zapier, Make and Pabbly work too).

EziLinks captures exactly four fields: First Name, Last Name, Phone and Email. Nothing else from the payload is stored — purchase amounts, products, addresses and order numbers are ignored.

Step 1 — Get your webhook URL

1 Open the campaign stage that represents the opt-in or purchase

Go to Campaigns in the sidebar, open your campaign, and find the stage or traffic source where the conversion happens (for example, your opt-in form or your checkout step).

2 Turn on conversion tracking

On that stage, set Track conversion to “Yes — once action is confirmed (form submitted, payment made, etc.)”.

3 Copy the webhook URL

A green 💰 Conversion webhook box appears with your unique URL. Click Copy. It looks like this:

https://app.ezilinks.com/api/webhook/conv/XXXXXXXX

Tip: each stage has its own webhook URL, so you can tell an opt-in apart from a purchase — use the opt-in stage's URL on your opt-in form, and the checkout stage's URL on your checkout.

Step 2 — Paste it into your platform

In your funnel/checkout/CRM tool, find where it sends webhooks and paste the URL you copied. Exact menu names change over time, but here’s where to look:

Platform	Where the webhook setting lives
systeme.io	Automation rule → action “Send a webhook”
ClickFunnels	Workflows → Webhook step (or Settings → Webhooks)
GoHighLevel	Workflow → Custom Webhook action
Kajabi	Automations → trigger a webhook on purchase/opt-in
Kartra	My Integrations / API → outbound webhook (or inside a sequence)
ThriveCart	Product → Settings → Webhooks & notifications
SamCart	Settings → Webhooks (the Notify URL)
ActiveCampaign	Automation → add a Webhook action
Teachable	Settings → Webhooks
Kit (ConvertKit)	Automations → a rule with a “Send webhook” action
Zapier / Make / Pabbly	A Webhooks / HTTP action → method POST, format JSON

Don’t see your platform? It almost certainly still works — EziLinks reads the four fields out of whatever the platform sends, under most common field names, however they’re nested. If it can send a webhook, it can connect.

Step 3 (optional) — Automate the SMS

Back on the same campaign stage, under 📱 SMS automation, click Set up to choose what happens when a contact comes in — add them to an SMS list, and/or send them a text straight away.

Getting the phone number right

A phone number is required. EziLinks is an SMS tool, so if the payload has no phone number, no SMS contact is created — there’s nothing to text. Email-first platforms like Teachable and Kit often don’t collect a phone, so add a phone field to your form if you want those contacts.

For the cleanest results:

Best: collect the phone in international format (E.164) — e.g. +61412345678. It then always imports correctly, whatever country your buyer is in.
If your platform sends a local number (e.g. 0412 345 678 with no country code), set your account’s default country under SMS → Providers so EziLinks knows how to read it. Some checkouts (like SamCart) send local format by default.
Send JSON or form data — not XML or plain text. In Zapier/Make/Pabbly’s custom request, choose JSON.

Consent & compliance

EziLinks automatically records each webhook opt-in as SMS consent, including where it came from. Make sure your form or checkout shows clear SMS consent wording, and honour opt-outs — if a contact has previously opted out, a webhook will never silently re-subscribe them.